Sony India with a vision for massive investment in Indian marketing the financial year 2013, launched India’s first 4K resolution television in screen sizes, 65 (165 cm) and 55(140 cm ) inches, priced at Rs. 4,04,900 and Rs. 3,04,900 respectively. Earlier Sony had launched 4k TV in 85 inch Screen size which was priced above 15 lacs.
This new 4 K BRAVIA TV comes with a screen resolution of 3840 x 2160 pixels which offers 4 times more detail than a full HD TV. Along with this exalted resolution this TV has a powerful 4K X-REALITY PRO processing engine which can upgrade standard definition content to 4k resolution irrespective of the quality of the source. Amidst the rumors that 4K Blueray discs won’t be available till next year, this feature stands even more significant. This processing engine can upscale resolution from sources ranging from elegant TV broadcast to low resolution Smartphone clips. Sony also claims that 4k content will be made available in the form of blue ray discs from Sony Pics to further enhance quality. Other display feature used in this TV is TRILUMINOUS display LED backlighting which provides better range and depth of color. All these advanced tech features will provide us with remarkable picture quality.
Other eye-catching feature of this X9004A Series of 4K TV is the first Magnetic fluid technology speaker. This technology is unique to Sony and provides high quality sound with smaller dimension speakers to match the high resolution picture quality.
Various connectivity features are also available in this TV like built in Wi-Fi, direct 3G Dongle support, 4 HDMI ports and 4 USB ports.. If you use a Sony Xperia phone supporting NFC feature, you can view your mobile screen on 4K TV with enhanced resolution for every image on your cell phones screen.
This financial year Sony plans on launching 20 new TVs including 4K BRAVIA Televisions, invest a whooping Rs. 250 crore more in the marketing department and increasing channel counters to 7000. BRAVIA series had a loins share of 35 percent in their last financial year sales.Sony plans on capturing Indian market with massive investments.
Samsung has also launched similar 4k 65 and 55 inch television in other markets. When Samsung comes in Indian markets it will give head-on competition to Sony 4K BRAVIA TVs and we might get competitive prices. For now Sony 4K BRAVIA 65 Inch TV is priced at Rs. 4, 04, 900 and Sony 4K BRAVIA 55 Inch TV at Rs. 3, 04, 900 respectively