Xiaomi India is planning to launch a fitness product in India in collaboration with another company. The company has posted a teaser for the launch of a new product on its twitter page. Interestingly, it is expected that the ‘exciting partnership’ will be with HRX by Hrithik Roshan.
The teaser posted by Xiaomi on Twitter says that a new Xiaomi fitness product is coming up. Are you ready to Hop, Run, Flex? These all are fitness activities. This hints at smart shoes or some other new fitness product.
— Mi India (@XiaomiIndia) September 13, 2017
As seen in the teaser, three letters H, R, and X are highlighted. So, the partnership could probably be with HRX by Hrithik Roshan which is a fitness products brand by Indian celebrity Hrithik Roshan.
Further, Manu Jain, Vice President, and Managing Director, Xiaomi India also tweeted about the new launch. He said that something special is about to launch in India. He also posted an image of him standing with someone whose image has been blurred. Going by the earlier hint, this could be Hrithik Roshan.
Something special is about to be launched! Can you guess, what? ??
Stay tuned! Always believe that something wonderful is about to happen. pic.twitter.com/pwkHEfXS38
— Manu Kumar Jain (@manukumarjain) September 13, 2017
This is not the first time when Xiaomi is entering into a partnership for fitness products. The Chinese company had earlier introduced smart shoes in partnership with Chinese sports footwear company Li Ning back in 2015.
Also, earlier this year it introduced Ultra Smart running shoes powered by Intel Curie module. It can detect movement and calculate distance covered, speed, calories lost and more.
The company has not revealed much about the upcoming launch. More details about Xiaomi’s mysterious fitness product will be revealed closer to its launch.