For a short while, Snapdeal was teasing that Micromax will be launching its latest flagship smartphone and sell it exclusively via the retailer. As teased, the leading India based vendor unleashed the Canvas Nitro A310 smartphone at an event today carrying a price tag of Rs 12,990. While it is known that this handset will be a competitor to the existing mid-range smartphones, here is a comparison between one of its direct rivals – Asus Zenfone 5 that received a firmware update lately.

Micromax Canvas Nitro A310 VS Asus Zenfone 5

Display and Processor

Both the smartphones pack 5 inch IPS displays with HD screen resolution of 1280×720 pixels translating to average pixel density of 245 ppi. Being IPS panels, both the phones will deliver good viewing angles. However, the Asus phone tops this segment with the incorporation of Corning Gorilla Glass 3 protection to keep away the scratches and this is one aspect that the Micromax flagship lacks.

In terms of raw hardware, the Canvas Nitro A310 uses a 1.7 GHz octa-core Mediatek MT6592 processor that is found in almost all the budget octa-core smartphones. On the other hand, the Asus smartphone is paired with dual-core Intel Atom Z2560 chipset that is clocked at 1.6 GHz. The Intel chipset uses Hyper Threading technology that has the ability to execute the instructions at a faster pace making it on par with the quad-core chipsets. Furthermore, both the handsets use 2 GB of RAM capacity that should suffice in delivering efficient multi-tasking and smooth app handling.

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Camera and Internal Storage

Talking of the imaging department, the Micromax offering once again scores more with an enhanced camera set comprising of a 13 MP primary snapper with LED flash and Largan 5P 28mm lens. There are camera features such as Refocus that is found only in the premium smartphones. The handset includes a 5 MP fixed focus selfie camera at its front for quality video conferencing and for clicking wide angle selfies with 75 degree viewing. On the other hand, the Asus Zenfone 5 features an 8 MP primary snapper that is coupled with LED flash and a front-facing 2 MP shooter to take care of selfies department.

On the storage front, the Asus phone comes in two variants – 8 GB and 16 GB that can be expanded externally up to 64 GB using a micro SD card. In comparison, Micromax has incorporated the Canvas Nitro with only 8 GB of native storage capacity that can be further extended up to 32 GB.

Battery and Features

The Zenfone 5 has a 2,110 mAh battery that is rated to provide a decent backup of up to 18.5 hours of talk time, whereas the 2,500 mAh battery in the Canvas Nitro that should be capable of delivering enough backup for the phone to last for a day under moderate usage.

Both the smartphones run on Android 4.4 KitKat operating system and have standard connectivity aspects. But, the Zenfone 5 received the USB OTG feature via a firmware update that makes it easy to transfer content between the handset and other device without the necessity of a host. On the other hand, the Micromax phone is loaded with software aspects such as a range of software features such as Smart Gestures, Smart Alerts, Blinkscreen lock screen, Quicklook home screen with information such as weather, Facebook and Twitter feeds, and Trending apps widgets.

Key Specs

Model Micromax Canvas Nitro A310 Asus Zenfone 5
Display 5 inch, HD 5 inch, HD
Processor 1.7 GHz Octa Core MediaTek MT6592 1.6 GHz Dual Core Intel Atom Z2560
RAM 2 GB 2 GB
Internal Storage 8 GB, Expandable up to 32 GB 8 GB / 16 GB, Expandable up to 64 GB
OS Android 4.4 KitKat Android 4.4 KitKat
Camera 13 MP/ 5 MP 8 MP/ 2 MP
Battery 2,500 mAh 2,110 mAh
Price Rs 12,990 Rs 9,999/ Rs 12,999

Price and Conclusion

Both the Asus Zenfone 5 and Micromax Canvas Nitro A310 are priced reasonably in the mid-range market segment in order to lure those price conscious consumers looking for decent offerings. The Micromax phone takes the advantage of packing an impressive camera set and a better battery. On the other hand, the Zenfone 5 comes with a strong display and increased storage options. Anyways, both the smartphones are value for money offerings in the market that can make a great buy.