South Korean tech giant Samsung has rolled out its new line up of new age televisions today in India. It has launched the SUHD TVs with Quantum Dot Display, and it was announced at the Samsung Forum 2016 earlier this year. Samsung has launched three segments of television including the premium line up as SUHD TV, mid-segment as Ssmart TVand an affordable segment called the Joy Beat series. A total of 11 products have been launched across the three segments priced between Rs. 28,000 to Rs. 24 Lakh.
“Samsung aims to revolutionize the concept of home entertainment with beautifully designed TVs to meet the changing needs of our consumers, depending on their budget and lifestyle. While we are introducing the best picture quality ever with Quantum Dot technology in our new SUHD range, we are also introducing meaningful innovations in our Smart and Joy Beat ranges. With these offerings, we aim to further consolidate our position as the market leader across segments,” Mr. Rajeev Bhutani, Vice President, Consumer Electronics, Samsung India, said.
SUHD TV with Quantum Dot Display
Samsung’s SUHD TV comes with Quantum Dot color and HDR 100 offers the best viewing experience with pure colors and striking brightness compared to other TVs in the market. It has a bezel-less curved design, which makes it look like the best display you have ever seen. Samsung Smart TV experience makes it even more premium with all the advanced smart features and interface.
The SUHD range will be available in the sizes of 123 cm (49 inch) to 223 cm (88 inch).Prices range from Rs 179,900 to 2,399,900 (MRP).
It is a totally new range of mid-range smart TVs from Samsung with some much needed upgrades with Smart Interface, Smart Content, Smart Convergence, and Smart Play. Samsung’s Smart TV range will be available in 80 cm (32 inch) to 198 cm (78 inch). Prices range from Rs 34,500 to Rs 703,900 (MRP).
Joy Beat TVs
Joy Beat line up is focused on the affordable range of TVs. It features dedicated audio enhancing features like a retro chic design with front firing speakers coupled with tweeters that offer great sound experience. Joy Beat range will be available in 80 cm (32 inch) to 123 cm (49 inch). Prices range from Rs 27,900 to Rs 69,500 (MRP).