Microsoft has announced that it will axe its Nokia X series devices and focus on proprietary Windows Phone OS. When Nokia X rumors initially started pouring in, several aspersions were being cast on whether Microsoft will shelve this Android AOSP based range after acquisition and the final announcement isn’t much of a surprise.
Everyone wanted to see a Nokia built phone running Android OS, but most will agree that Nokia X wasn’t the answer. A dated Android AOSP based heavily customized Nokia phone without Google Play services wasn’t mesmerizing but still made sense in emerging markets like India.
It was meant to accustom new Android users to Windows UI for increasing market share of Windows Phone devices, but with the fierce competition in low cost price segment in India and other emerging markets, Microsoft isn’t willing to pursue this strategy any further.
Microsoft will transfer the impending future Nokia X series models for Windows Phone devices. It will also soon launch Nokia X2 in the country very soon as the stocks have already reached Indian shores. Microsoft will continue support for all existing Nokia X series devices.
“In addition to the portfolio already planned, we plan to deliver additional lower-cost Lumia devices by shifting select future Nokia X designs and products to Windows Phone devices. We expect to make this shift immediately while continuing to sell and support existing Nokia X products.” Said Stephen Elop, who is Heading Microsoft acquired Nokia devices.
|Display||4.3 Inch , WVGA|
|Processor||1.2 GHz Dual Core|
|Internal Storage||8 GB, Expandable|
|OS||Android 4.3 Jelly Bean based Nokia X Software platform|
|Camera||5 MP/ VGA|
|Price||Expected around 7,500 INR|